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How To “Skelewu” Your Blog And Become “Doro-Awesome”

How To “Skelewu” Your Blog And Become “Doro-Awesome”

Abdullahi’s Note: This is a guest post by Muhiz Ogunwomoju (MOAB), a writer who breaks his silence with his pen and helps other people break theirs, too, for the purpose of creating change. He blogs at Thoughts By Pen and you can also follow him on Twitter: @moabsophy

Admit it.

You’ve imagined your blog rocking the web like a rock star. And you’ve wanted your blog to become ubiquitous and be the talk of the country.

But here’s your problem: you suck at blogging.

In fact, you’ve learned all there is to know about blogging but all to no avail. It seems this blogging thing is just not meant for you and you want to throw in the towel.

Don’t worry, you’re not alone.

You’re even better than the guy sitting next to you who will never start at all. The guy who’s trying to convince you that blogging isn’t a job and that you’re wasting your time and energy because of your temporary failure.

Now is the time to tell him, “shut-up!”

Here’s the good news: you can now “skelewu” your blog and become “doro-awesome.”

Skelewu your blog

“Skelewu” in this context means to supercharge your blog while “doro-awesome” means becoming super-awesome. So you get the bigger picture of what you’re going into.

Are you excited about this? I’m sure you are and that’s why you’re reading this.

These are what you need to do:

1. Understand the basic premises of writing

You see, you’ve been working so hard on your blog while leaving out the “core course” of writing. Blogging in reality is synonymous to writing.  You have to write well before your words can have a great connection with your audience. It’s only words that connect with people’s feelings that make them visit your blog again.

If you write poorly, it’s an open gate for your audience to walk away disappointed. So you need to understand the basic premises of writing.

What are the basic premises of writing?

According to William Zinsser, there are four basic premises of writing: clarity, brevity, simplicity, and humanity.

2. Choose a niche

One of the reasons you suck at blogging is that you don’t have a niche. You’re trying to be everything to everyone. You write about politics today, then entertainment tomorrow and so on. So your audience considers you as someone who doesn’t know what he’s doing.

The lesson here is this: if you try to be everything to everyone, you won’t be anything to anyone. Don’t bombard your audience with different kinds of content. Look for what you are good at and focus all your energy on it. Go ahead and choose a niche.

But what if my niche is overcrowded?

I know that you’ll come with this excuse. Don’t worry, I’m here for you.

If your niche is overcrowded, then be creative in your niche. Creativity is the act of finding new ways to do things. You don’t have to do something new but rather do it differently. If you figure out how to do things differently in your niche then you’ll become “doro-awesome”.

3. Create value

How do you create value for your audience? It’s simple. You identify their problems and proffer solutions to them. For example, if your niche is on productivity, it’s obvious that your audience’s problem is procrastination or lack of will or laziness.

What do you do? You write a practical step by step guide on how to be more active and productive. Trust me; your audience will be grateful for this.

4. Turn your value into cash

It’s not enough to create value and not turn it into cash. That’s not doro-awesome. That’s doro-stupid, so to say. Google and Facebook will not be functioning today if their values are not being turned into cash. They maintain and sustain their companies with the cash they make from creating value to the people.

How? Google and Facebook sell ads space for companies to advertise their products. So in your own case, you write an eBook or create an online course and charge for it. If you’re damn sure about the value you’re creating, you’ll make it. And I’ve never seen any other way to become doro-awesome better than smiling at your bank while you do the work that you love.

If you want to turn your writing and blog into a profit-making enterprise, you’ll want to check out the premier online course, Pen Money Masterclass, which opens for registration on Monday, 18th August, 2014.

Question: What are other ways to “skelewu” the blogosphere and become “doro-awesome?” Please leave a comment by clicking here.

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About Muhammed Abdullahi Tosin

Writer. Difference Maker. Entrepreneur. Author, Your Right To Write & Vertical Writing. Winner, 11 Writing Prizes.


  1. MD ZAMANI says:

    A good one. big ups to the writer.

  2. Just what i needed at this time. Am now equipped to continue. Thanks sir, Am grateful.

  3. muhiz is a unique writer, indeed. I love his writing craft. To go Doro-AWESOME, there is need for consistence. Also, writing enterprise should include, Correctness and objectivity.

  4. Well said Muhiz. Brevity is particularly necessary in the blogosphere since our readers are scanners.
    And I’d like to add too, that connecting with other bloggers in the network is a way to sky rocket one’s influence in the blogosphere.
    Great write up, creative headline. My thumb’s up!


    • Thank you, Vanessa. On brevity: the Spartans liked to keep things short. Once, one of their generals captured a city. His dispatch home said, “City taken.” The magistrates fired him for being verbose. “Taken,” they said would have sufficed.–from Steven Pressfield’s The Warrior Ethos.
      You’re absolutely right about connecting with other bloggers especially the influencers (the elites in the blogosphere). I think one of the best ways to connect with the elites is to create invaluable content for them. I read your last blog post on connecting with other bloggers and you made good points there. Thanks for reading as usual, Vanessa.

  5. absolutely creative and informative. Thumbs up!

  6. i just stumbled in this awesome blog recently and i think it makes a hell of sense. from now i will follow you keenly

  7. Captivating, luring and inviting headline with wonderful content of a sincere worth. Thanks Mr MOAB for the eye opener always!

  8. Just like coach himself would say Keep it short and simple (KISS).

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